Some Brands Are Just Reborn for Another Generation

Some Brands Are Just Reborn for Another Generation

Back in the 60’s there was a men’s cologne that came onto the market called Hai Karate. This was the “chick magnet” that was going to make magic for every guy. Women were going to flock to you the moment you doused some of this amazing liquid...
The Second Life of a Package

The Second Life of a Package

Over the years I’ve been fascinated at how some packages experience a second life. When I was little, my mom used to save flour and sugar in old potato chip tins. Many of my friends saved various valuables in their fathers’ Crown Royal velvet whiskey...
Let’s Be Different Like Everyone Else

Let’s Be Different Like Everyone Else

There comes a time in our lives when we seek an identity with the goal of expressing our personality and showing how we are unique individuals. In doing so we strive for recognition from those who are already accepted by many others. In this effort we really fall into...
The Future Looks Bright on the Sustainable Thinking Front

The Future Looks Bright on the Sustainable Thinking Front

The two images shown here are student entries in the 2011 Dieline Packaging Awards that were held last month in Chicago. The first was in the food category and the other in the home and garden category. These are student projects and in the past usually fall short as...

China Prices Continue to Go Up

To-date I have seen several articles about the rising cost in China. Many of our clients are complaining about the rising cost and losing projects as it isn’t as cost effective to send all manufacturing overseas. Of course being a manufacturer in the US this...